A blog by James Murray
Business Green
Energy companies deserve condemnation for missing efficiency targets, but why are they asked to fund energy-saving efforts in the first place?
Can you think of an industry, besides energy, where companies are actively forced to help their customers buy less of their product?
Even when you consider products that are commonly thought of as social ills, such as guns, alcohol and cigarettes, suppliers are not obliged to actively reduce demand for their offerings. They may be subject to strict controls and limits on advertising and sales, and they may choose to support progressive charities and promote responsible use of their products.
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